Store owners in the state are hoping customers are not scared off this Halloween. Storekeepers across the state have been filling their aisles with plenty of orange and black this year. David Overfelt with the Missouri Retailers Association says the Halloween season seemed to start just after the Labor Day Holiday, earlier than in years past. He says it seems to get bigger every year as far as retailers are concerned. And, Overfelt says more people seem to be taking part in Halloween festivities. He credits the fun nature of the holiday as the reason for the uptick in Halloween sales. Overfelt says superheroes such as Spiderman will most likely top the list of what costumes will be worn. He believes the traditional costumes of vampires, witches, ghouls and goblins will also be in high-demand. Overfelt points out a good Halloween sales season can be a harbinger of a good Christmas sales season.
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